Monday, July 16th 2012
Best Buy and Premiere Networks Join Forces to Present "Sixx Sense Rock: The Best Rock on the Radio"
Best Buy and Premiere Networks today announced a new multi-platform promotion called Sixx Sense Rock, a partnership curated by Nikki Sixx's national radio show Sixx Sense to bring the "best rock on the radio" into Best Buy stores. Launched July 15, a special Sixx Sense Rock branded display will feature a selection of eight rock albums in stores nationwide. In addition, Sixx Sense with Nikki Sixx and www.SixxSense.com will highlight one of the albums each week for eight weeks.
Jennifer Leimgruber, Premiere Networks SVP of Programming, stated: "Sixx Sense, now heard in nearly 100 markets nationwide, has proven itself as the new destination for rock music. Both Nikki and Premiere are committed to exposing great rock music to an even wider audience, and together with Best Buy, we are now reaching the consumer in more ways than ever before."
Sixx Sense Rock will also feature a bevy of contests for consumers during its eight-week run, the first of which is a chance to win a pair of tickets and a flyaway to see The Tour, featuring Motley Crue and KISS in a city of the winner's choosing. Details can be found here: www.SixxSense.com/BestBuy.
For more rock news, reviews, interviews and music, dial into Nikki Sixx's radio show Sixx Sense. For times and station details, visit www.SixxSense.com.
About Sixx Sense with Nikki Sixx
Monday through Friday from 7 p.m. to midnight local time on his syndicated radio show Sixx Sense, which is about to celebrate the addition of its 100th affiliate, Sixx discusses music and lifestyle topics as he gives listeners a backstage look at the world and mind of a rock star. Joined by co-host Kerri Kasem, Sixx provides his unique perspective and attitude as the duo welcomes celebrity guests, recording artists and fascinating characters from all walks of life. All this and more are packaged with a rock playlist. Nationally syndicated by Premiere Networks, the program can also be heard internationally by approximately 2.7 million weekly listeners. Sixx Sense celebrated its two-year anniversary in February 2012 and has experienced tremendous ratings growth, which lead to its command of radio's most competitive time slot in Dallas. In May, Sixx Sense took over morning drive on 97.1 The Eagle/KEGL-FM, airing a customized show for Dallas -- Ft. Worth listeners weekday mornings from 6 - 10 a.m.
Sixx Sense is complemented by The Side Show Countdown with Nikki Sixx, which is available for air on weekends between 6 a.m. and midnight local time. Each weekend, the radio host and tastemaker introduces his personal new music picks, plays an array of what's happening on the rock charts, and shares his own special brand of talk radio with celebrities and other guests. The Side Show Countdown airs on nearly 50 stations worldwide. In addition, the Sixx Sense with Nikki Sixx channel is available on Clear Channel Radio's digital platform iHeartRadio and XM Channel 164.
About Premiere Networks
Premiere Networks, Inc., a subsidiary of Clear Channel Media and Entertainment, syndicates 90 radio programs and services to more than 5,000 radio affiliations and reaches over 190 million listeners weekly. Premiere is the number one audio content provider in the country and features the following personalities: Rush Limbaugh, Jim Rome, Ryan Seacrest, Glenn Beck, Bob & Tom, Delilah, Steve Harvey, Blair Garner, George Noory, John Boy and Billy, Big Tigger, Sean Hannity, Elvis Duran, Randi Rhodes, Kane, Nikki Sixx, Andy Dean, Mario Lopez and others. For more information, please visit www.PremiereRadio.com or www.facebook.com/PremiereRadio.